Blogging on the web is hugely popular throughout the world now. It is a tremendously easy way to share thoughts, feelings, pictures and many other things with people from all over the world.

Many people blog to earn money, however, when your main niche is list building it’s easy to forget that most people see blogging as something they enjoy doing and will happily post dozens of posts about everyday things including what they are doing each day.

Surprisingly, some of the most popular blogs online are people doing just that. Just making small posts about personal events but doing it in such a way people log in every day to read them.

Consider adding video to your blog and this viral effect can happen almost instantly and will bring in hundreds, possibly thousands of people to your blog to see that all the fuss is about.

All very nice, but when you put this on business footing, as an Internet Marketer it’s easy to see the potential that a good blog can have like this one Podcasting For Profit Secrets Blog – just an example.

Many people use blogger.com as their choice of blogging platform.
This is done mainly because it is free and can be done in a few seconds.
This is OK to a certain extent but the problem is that you are putting all your hard work into someone else’s hands. Blogger can shut your blog down in an instant, without even giving a reason.

This means all your work is gone for good and we don’t want that now do we! So the choice for a more permanent solution, which puts everything in your hands, is to use WordPress.

WordPress does offer a free hosted service but if you’re looking at a long term blog it’s probably better to host the blog on your own server. They also offer a free software download that means you can put your blog on your own server.

This service is free and can be set up in just a few minutes. The only thing required is of course is hosting. They can be purchased for less than $10 and you can have unlimited domains/blogs on them. So they are well worth the money.

By using WordPress, you are also given instant access to plugins and tools that aren’t available in blogger.com. These tools can make your blog more favorable to the search engines, as well as more unique to your visitors. If you’re serious about using your blog for business recommend you consider taking a course like I did and if you go to my website you will see the banner or you can click here for blog coaching.

Now you’re on your way to becoming a WordPress GURU in 24 hours if you follow myself and blogging coach Alex Sysoef.

Note one thing to bear in mind is always keep everything under your own control and WordPress is the number 1 way to do it.